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Zoe Rowland

Zoe Rowland

Head of Data Governance
Cancer Research UK

  • Assessing effective solutions to collecting and developing data within the context of GDPR to maximise the social outcomes of a voluntary sector organisation
  • Examining what constitutes successful data analysis to develop meaningful insights on service users and potential donors
  • Exploring how to build and maintain a high-quality data infrastructure which delivers tools to conduct effective analysis and interpretation
  • Evaluating data successfully in order to improve communication, personalisation and engagement to enhance an organisation’s fundraising strategy
  • Sharing challenges and solutions to developing ongoing relationships with supporters, donors and service users following GDPR